Sew La Ti Embroidery [Search results for advertising]

Over a city high overcast is expected

This cloud not idle time, it power: the command of leading architects and engineers has shown to the world the concept of unique structure which becomes a symbol of Olympic games of 2012 year.
Inflatable cloud
The easy transparent tower comes to an end with a cloud consisting of inflatable spheres at top. This design will help to create amusing 3D-show with the sky of London.
Carlo Ratti, the representative of one of leaders of the project (MIT SENSEable Cities Laboratory), has described the Cloud as “the new form of collective expression and experience, a symbol of a new epoch: it is a sign, rather than than simply material”.

Artist Tomas Saraceno, designer Alex Haw, expert Joerg Schleich also have entered into a command, engineering group Arup, landscape architect Agence Ter, and also company Google, writer Umberto Eco and professor Antoni Muntadas.
The size of a cloud depends on the finance which will be collected on the project. Every possible resources will be involved in gathering on cloud building, including Facebook and Twitter; Google will provide the project with contextual advertising and promo-campaign on YouTube.

“Obama has shown us a good example — it is necessary to include all possibilities of global community in an advertising campaign”, — makes comments Margo Miller. The project budget is mobile, as well as structure — the Cloud can be constructed both on $5 million, and on $50 million; how many will collect money, on so much and will construct.
The cloud will eat energy of the sun and people, will convert and make the new. The in itself structure of a cloud is innovative; authors consider as achievement a transparency, minimum use of materials at which use the volume considerable quantity will be made.

On a cloud the plasma monitors showing the actual information on event are placed; they will be visible from any area of a city. Screens — especial interest for Google. It corresponds to company mission — to organise the world information.
Olympic cloud in London
VIA «Over a city high overcast is expected»
Brand Space of the Deutsche Bank

New Interior of the Bank
As the sector of financial services is very abstract to most people, the main challenge with regards to the contents was to develop innovative and exciting narrative formats that create a tangible experience. Design wise we wanted to avoid permanent spatial logos that dominate and frame the space with simple 3D extrusion, thus, we had to find a subtle though still clearly recognisable way of translating it into spatial architecture.
As part of the redesign of their corporate headquarters, Deutsche Bank took the opportunity to create a permanent brand space. The brief was to shape an environment where their well-known logo designed by Anton Stankowski is embodied within the space and where customers, employees and external visitors would be able to experience and to connect with the Deutsche Bank brand. All relevant aspects of the company, beginning with its history and extending to its various business divisions and their contributions to society today should be communicated to the visitor.
Using the concept of anamorphosis abstract architectural structures have been designed to only reveal themselves as the logo when viewed from specific sweet spots. Parts of the logo sculptures are formed by incorporated media installations that allow the visitor to physically experience and interact with the brand. One of the sculptures is touch-sensitive – here networked information bits can be explored. The second reacts to the visitor, whose physical motions trigger the display of statistic data. The third, a kinetic sculpture communicates the brand values precision and passion in a metaphorical, emotional way.
Since the opening on April 6, more than 20,000 visitors came to see the Brand Space. Board members use the space to hold receptions, functions such as HR are using it for employee activities, bank managers invite partners and clients, and the press department welcomes journalists in the Brand Space. Moreover, marketeers from international companies come to experience the space, as it’s the first brand space for a financial services brand.
Advertiser/Client: DEUTSCHE BANK;
Entrant Company: ART+COM Berlin, GERMANY;
DM/Advertising Agency: ART+COM Berlin, GERMANY;
2nd DM/Advertising Agency: COORDINATION Berlin, GERMANY;
Creative Director: Joachim Sauter (ART+COM);
Creative Director: Jochen Gringmuth (Coordination);
Project Manager: Gert Monath (ART+COM);
Art Director: Eva Offenberg (ART+COM);
Art Director: Petra Trefzger (ART+COM);
Architect: Jeanette Riedel (Coordination);
Head Of Media Technology: Björn Seeger (ART+COM);
Designer: Arne Michel (ART+COM);
Computational Designer: Christian Riekoff (ART+COM);
Head Of Development: Sebastian Heymann (ART+COM).
Deutsche Bank, Frankfurt am Main

Frankfurt am Main

VIA «Brand Space of the Deutsche Bank»
Shaletta Porterfield resigned over identity theft charges

Shaletta Porterfield resigned over identity theft charges. Jordan Marie Morkin of Green Bay will represent Wisconsin at the Miss USA 2011 pageant.

Shaletta Porterfield won the Miss Wisconsin USA title last year but resigned Friday after being charged in Dane County last month with three counts of misappropriating identity information to obtain money. She has entered not guilty pleas and the case is set for trial in July.
Porterfield, 26, apparently told police she had faked signatures of three business owners on contracts for advertising with a marketing company Porterfield was working for last summer, the Waunakee Tribune reported. When the businesses were asked to proof ads they hadn’t agreed to buy, or paid for, they got suspicious and called police.
Her attorney, Robert F. Nagel of Madison, said Saturday his client acknowledges her mistakes and expects to resolve the charges with a deferred prosecution agreement by early July if not before. He said he doesn’t believe she actually gained any money from her actions.
He said Porterfield, who has no prior record was under a lot of pressure at the marketing company to make commission goals and left its employment in August.
“It’s unfortunate, but she has a lot going for her, and she’s ready to move on,” Nagel said. He said Porterfield relinquished the Miss Wisconsin USA crown to avoid any possible embarrassment to the pageant.
First runner-up Jordan Marie Morkin, of Green Bay, will now represent Wisconsin at the Miss USA pageant in Las Vegas.
Porterfield’s relinquished title is not be confused with Miss Wisconsin, a different pageant whose winner goes on to compete for the title of Miss America.
Special thanks and credit tobeautypageantnews.com
VIA Shaletta Porterfield resigned over identity theft charges
About the mortgage and a loan

Every year in our country hypothecary crediting (mortgage) or the loan on the security of the bought real estate uses the increasing popularity.

The hypothecary credit allows to get habitation already today, and to repay the credit for many years. The hypothecary credit or VA Loan is the long-term money advance which is given out for purchase of the real estate, on the security of this real estate.
Home Loan it's always favorable
* Hypothecary crediting brings to nothing degree of inflationary risks.
* Payment of cost of the real estate, in conformity with mortgage conditions, is carried out not at a time, and in a current of long time that is much more favourable than full payment.
* The Sums of payments connected with repayment of the hypothecary credit, are fixed at the moment of credit reception.
* Possibility of registration (residence permit) in the got apartment (house).
* VA Home Loan — favourable capital investment (at current trends of the market of the price for the real estate grow on the average from 14,5 to 30% a year).
In America, as well as all over the world, exists two ways of purchase of the real estate on credit: it is the bank mortgage or VA Loan Eligibility. For any bank hypothecary crediting is one of ways of reception of profit.

Percent paid by the borrower on the hypothecary credit include profit of bank taking into account the insurance from the every possible risks connected with difficulty of return of the credit. As a result, the apartment got by means of the bank credit, manages to the buyer essentially more expensively initial cost. In many cases — on 50-70%.

Probably, you agree, that at a choice of the organisation anyhow using your money, the first and main criteria — reliability and conscientiousness. Co-operative movement intensively develops, and now in the market there is wide enough spectrum of offers. Among them — offers to give the housing loan under the tenth shares of percent, the settling promise in apartment in two months, and so forth. It is clear, that such offers caused by the growing competition between housing-memory structures, can be or simple advertising receptions, or (that is much more dangerous) display of frank unconscientiousness.
Home Loan on examples
VIA «About the mortgage and a loan»
The Hairdresser Salon

The Banana Man
People change their hairstyles with a cut or dye when they want to reinvent themselves. Complice, our hair salon, is the best place for these people. We respect the wishes and opinions of customers and are confident we can give them great satisfaction with our expertise. In the posters, we refer to change not only on the outside but also on the inside by using the image of carving or peeling fruit on a plate. The idea of using fruit makes our brand concept more impressive and appealing to people.
Geo: Japan;
Category: Professional services;
Brand: Complice Hair Salon;
Advertising Agency: Three & Co., Japan;
Copywriter: Hiroyuki Hayashi;
Art Director/Designer: Masaki Fukumori;
Photography: Keisuke Nishitani;
Artists: Masaki Fukumori, Mitsuhiro Minamitsuji;
Stylist: Mitsuhiro Minamitsuji.
VIA The Hairdresser Salon
Tea Birds

Unusual Tea Bags
To promote Boh brand camomile tea bags, M+C Saatchi, Malaysia created tea bags, packaging and a widget that, like camomile, bring calm to your world by changing stressing symbols into calm ones once the tea is dissolved.
Advertising Agency: M&C Saatchi, Malaysia;
Creative Directors: Farrokh Madon, Henry Yap, Marzuki Maani, Neil Leslie;
Art Directors: Choo Chee Wee, Pauline Ang;
Copywriters: Farrokh Madon, Ahmad Fariz;
Client Services: Farrah Harith, Sherina Binti Mohamed Zulkifli;
Typographers: Pauline Ang, Ellie See;
Print Producer: Sebastian Ng;
Photographer: Jesse Choo;
Photography Studio: Untold Images;
Print Producer: Sebastian Ng;
Color Separation: Ignition Graphic Production Sdn Bhd;
Agency Producer: Sebastian Ng.
I Love Green Tea!
VIA Tea Birds
The Doll in Yellow

Doll in Yellow
Developed by Showpony Adelaide to draw attention to the alarming number of bowel cancer related deaths in Australia and to encourage individuals to get themselves tested.
Category: Charities & appeals;
Client: Jodi Lee Foundation;
Agency: Showpony Advertising;
Country: Australia;
Creative Director: Parris Mesidis;
Art Director: Jonathan Pagano;
Copywriter: Parris Mesidis;
Photographer: Liam Salt;
Illustrator: Shane Bevan;
Finished Artist - Manuela Ortiz.
The Jodi Lee Foundation
VIA The Doll in Yellow
Brixton Money

Art Money
Brixton heroes, urban art and architectural detail combine to reflect the dynamic past and present of one of London’s most vibrant areas — as the world’s first urban complementary currency points to its future. Balancing expected currency motifs with state-of-the-art production techniques, these notes are both an advert for Brixton’s amazing diversity, and two-fingers to the pedestrian paper the rest of us have to carry in our wallets. Need to borrow a Ziggy anyone?
Advertising Agency: This Ain't Rock'n'Roll, London, UK;
Designers: Clive Russell, Charlie Waterhouse;
Project Manager: Susan Tomlinson;
Print Production: Paul Neal/Orion Security Print.
The Launch of Brixton's Local Currency
VIA «Brixton Money»
The Real One

Nothing can replace the real one. Use original Harley-Davidson parts.
Advertising Agency: Big, İstanbul, Turkey;
Creative Directors: Kağan Küçük, Kemal Hayıt;
Art Directors: Celal Sadıker, Gözde Menemenlioğlu, Tuğba Ürer;
Copywriters: Cem Yolal, Uğur Sönmez, Erdem Güler;
Retouch: Buğra Atıcı;
Photographer: Nihal Gündüz;
Agency Producer: Tuğba Ağırbaş Özkan.
VIA The Real One
The Italian Association of Ceramic Tile Manufacturers

Confindustria Ceramica
Confindustria Ceramica — the Italian Association of Ceramic Tile Manufacturers - has appointed us with the promotion of an integrated campaign aimed at enhancing the global perception of "Italian Ceramic Tiles".
The project originates out of the need to redefine the product positioning, reviving its role as a main component in design, life style, fashion, new housing styles, and with a view to extending the industry targets by involving ever more competitive, creative consumers, who are strongly fascinated by trendy products.
The Italian Ceramics means Infinite Creativity
The campaign strategy and concept have been identified from the unique product plus: ceramics is basically the only type of tile with which a practically infinite range of shapes, colours, and solutions is possible. Following a target audit phase, in which an opinion poll and one-to-one interviews have been conducted, the campaign has further developed through an integrated project guided by PR actions and implemented in different communication channels: off-line advertising, events, TV, web communication, web portal.
Several actions have been carried out over a period of about one year with appearances on TV channels, newspapers and magazines (editorials, web, TV, events) for a total of approximately 114 million contacts.
Confindustria Ceramica is the Italian Association of Ceramic Tile and Sanitary Appliance Manufacturers — in charge of promoting Italian ceramic products both in Italy and abroad. In the past few years, ceramics has lost appeal versus its competitors: i.e. wood, stone, or resin tiles, deemed to be more prestigious and "trendy". Ceramics is considered to be a "poor", "cold", "uncool" products, suitable only for some specific settings (e.g., kitchens and bathrooms).
Italy Has Always Been the Most Important Producer of Ceramic Tiles In the World
The campaign aims to revamp ceramics as a creative, prestigious, and trendy solution. Ceramics has the right "credentials" to play a leading role in design, fashion, new life styles and architectural design: from all rooms in the house, to large buildings and public spaces.
There are two main reference targets: namely "insiders" (architects, designers, interior designers) and an increasingly larger group of "consum-actors", who are creative, motivated, well informed and who want to play a leading role in creating their own world.
In order to define the target’s needs: opinion poll by Eurisko and one-to-one interviews to some selected influencers.
The Innovations Developed by Ceramics Manufacturers:
The campaign strategy and concept have been identified from the unique plus that distinguishes ceramics from all its competitive products: thanks to a major product innovation developed by ceramics manufacturers, ceramics is the only type of tile with which a practically infinite range of shapes, colours, sizes, decorations, and finishings is possible.
For this reason, ceramics is "Infinite Creativity", and it perfectly meets the needs of Consum-actors, who favour solutions that allow them to pursue an exclusive and personal style. Ceramic tiles and consum-actors are the perfect match.
Unlike previous industry campaigns that were somehow self-referencing — our product is beauty and technology, — this campaign focuses on consumers (and industry experts) by fuelling their desire to play a leading role, while suggesting them that ceramics is the right product to fulfil it.
The campaign has been implemented along two complementary planes: a PR action, aimed at prompting rational purchase motivations (brain), as well as a whole set of integrated strongly emotional actions with a view to consolidating the new product positioning: ceramics as a creative choice (heart).
VIA «The Italian Association of Ceramic Tile Manufacturers»
LG Hom-Bot Vacuum Cleaner

House cleaning is no longer in your hands.
Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti, Victor Sant'Anna, Jorge Iervolino
Art Director: Renato Butori
Copywriter: Pedro Bullos
Photographer: Bruno Cals / Lab
Print production: Elaine Carvalho, Rodrigo Cassino, Flavio Zamboni
Account Managers: Valeria Ordonhez, Sandra Borges, Julia Altenhofen
Planners: Fernanda Flandoli, Joao Gabriel, Rafael Rossi
Media team: Gustavo Gaion, Gabriela Ben David
VIA LG Hom-Bot Vacuum Cleaner
Modern mailboxes for your correspondence

Many consider, that absolutely the Internet can shortly replace all. But, the Internet can and will replace much, but all is far not. As dialogue for the person plays the big role, and direct contact can replace nothing to the person. And it is not important, whether there will be it usual conversation or the letter. Yes, start up we now not so often we write by hand, but nevertheless where it is more pleasant to receive "live" letters, than "electronic". And how we receive letters? Certainly, through a mailboxes. Here about a mail box today conversation also will go.
Mailboxes today
Now there is a possibility to find uncountable set of the given subjects what it is figuratively possible to name post cases. On the Internet there are sites of mail boxes which acquaint the buyer with last novelties in this area. As post cases are mounted how to use mail boxes, where to buy a mailbox — this information is in detail displayed on the Internet on these sites.

At all there is no for you a problem a repair of mailboxes if it suddenly becomes necessary. As however, for you will not make the big work and to pick up to itself that model of a post case which for you will be the most convenient. Today depending on the purposes and problems you can make the order for a necessary mail box and manufacturing to specialized firm which today it is enough.

Apartment houses or the big firms can conveniently receive the correspondence, using a mailbox posts. The given mail box is equipped by the big general door, and including has set of the numbered cells with cuts. Distinguish section, individual and street metal boxes the post horizontal. They can be made both in horizontal, and in vertical kinds.

It is necessary to note separately post cases with fireproof properties (fire-resistant residential mailboxes). This kind of mailboxes uses huge popularity in apartment houses. To crack or get into an armour mail box difficultly enough as the given box is equipped by special protection.

They provide access of the postman to all sections, and the subscriber only to a personal cell. Such specialized mail boxes in the best way allow to keep the correspondence and relieve of superfluous advertising production. You will receive only that correspondence which refers direct to you. And it is better, if it there will be the pleasant letters handwritten.
Mailbox installation
VIA «Modern mailboxes for your correspondence»
Vila Olimpica Gym

Advertising Agency: Agencia Mood, São Paulo, Brazil
Chief Creative Officer: Aaron Sutton
Creative Director: Eugênio Tonelli
Art Directors: Guilherme Jorgetti, Marcelo Anache
Copywriter: Felipe Silva
Photographer: Rodrigo Ribeiro
VIA Vila Olimpica Gym
The Carrot

Geo: Switzerland
Category: Food
Agency: Ruf Lanz
Brand: Hiltl
Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Markus Ruf, Danielle Lanz
Art Director: Isabelle Hauser
Copywriter: Andreas Hornung
Photographer: aschmannklauser.ch
VIA The Carrot
A Bulletin Boards For the Serious Business

The bulletin boards have started to use from time immemorial. But if during age-old times the bulletin board were as an usual wooden, now a modern enclosed bulletin boards equipped by shock-resistant glass with lock fixation, plus formatted list for convenient placing of announcements.
If you own a fitness club or a training center — you just need to have the enclosed bulletin board, because very much of an advertising activity will need to be placed, it's fabula of this business. In addition, an information booth must fit into the interior, but must be visible from a distance.
Among other things, the bulletin boards must be durable and reliable. Such bulletin boards are made of a plastic glass and an alloy metal, but if you owner of a golf-club, to you certainly need to made of oak or ash, because an outdoor enclosed bulletin boards is a factually the face of company.
VIA A Bulletin Boards For the Serious Business
Gossip Girl

Worldwide news, world famous series.
Geo: Turkey;
Category: Media;
Agency: Rafineri;
Brand: CNBC;
Advertising Agency: Rafineri & Istanbul, Turkey;
Creative Directors: Ayse Bali, Orkun Demirelli, Ufuk Uslu;
Copywriter: Serkan Soylem;
Art Director: Can Guven.
VIA Gossip Girl
Metal, Arise! Tour featuring Allegaeon, The Devastated, and The Browning

The House of Blues, Decibel Magazine, Metal Blade Records, IndieMerch and Red/'stache Media, have decided to join forces in order to bring you the Metal, Arise! Tour! The tour will feature live performances by Allegaeon, The Devastated, and The Browning. The metallic festivities will kickoff in the Cambridge Room at the House Of Blues in Dallas, Texas, and will conclude in the Delta Room at the House of Blues in San Diego, California. Here is the Official Press Release:
The first ever Metal, Arise! Tour for developing metal artists, it was announced by Kelly Kapp, vice president, House of Blues Entertainment. The debut tour will feature Metal Blade Recording Artists Allegaeon, Earache Recording Artists The Browning and Century Media Recording Artists The Devastated.
"We are really proud and excited to team up with Decibel, Metal Blade, IndieMerch & RED," Kapp said. "This is a tour that will pair developing metal bands and great local artists. We feel we can create a circuit that benefits metal artists throughout the country. We hope to grow Metal, Arise! into a quarterly tour so we can continue to cultivate great heavy metal talent."
Kelli Malella, vice president, publicity & advertising, Metal Blade Records, said, "When Kelly first brought up the idea of a tour to help develop new metal bands in the states, I immediately wanted to be involved. And not just for the sake of my own bands trying to launch their careers, but for all the bands out there just trying to get a break and land a U.S. tour. The Metal, Arise! Tour has been created by people who truly love our scene and want to give new bands the chance to tour the U.S. and prove themselves to metalheads across the states. The Metal, Arise! Tour also gives local bands the chance to showcase their talents while giving them a shot at getting noticed by labels who are constantly keeping an ear to the ground for up-and-coming local acts to sign. We're keeping ticket costs as low as possible in hopes that you, the fans, will give these bands a chance and check them out."
Here's what the bands have to say about their involvement on the inaugural Metal, Arise! Tour:
"We're all really excited for the announcement of the Metal, Arise! Tour. The majority of the dates are in cities we haven't yet had the pleasure of playing. With all the venues being as reputable as they are and it being a tour with companies such as Live Nation, IndieMerchCo and the labels backing it, there couldn't be a better tour for us to be a part of at the moment." Allegaeon

"I think a lot of kids are going to be excited about seeing us and the other bands on the tour. We're three new bands who all bring something to the table that's going to make for a killer show. It's going to be the sort of tour where kids can discover new bands and proudly say: 'I saw them back then!'" The Devastated

"It's a pleasure and an honor for The Browning to be featured on The Metal, Arise! Tour! What a great opportunity for us to be performing alongside such amazing talent and working with some awesome companies in the industry. We can't wait to get out there and show the metal community what we're made of, meet some new people, and broaden our fan base. We're coming for you!" The Browning

The Metal, Arise! Tour Dates:
- Tuesday: 8/09 Dallas, TX Cambridge Room @ House of Blues
- Wednesday: 8/10 Houston, TX Bronze Peacock @ House of Blues
- Thursday: 8/11 New Orleans, LA The Parish @ House of Blues
- Friday: 8/12 Jacksonville, FL Unit Six
- Saturday: 8/13 West Palm Beach, FL Propaganda
- Tuesday: 8/16 New York, NY Gramercy Theatre
- Wednesday: 8/17 Philadelphia, PA Theatre of Living Arts
- Thursday: 8/18 Cleveland, OH Cambridge Room @ House of Blues
- Friday: 8/19 Cincinnati, OH Bogart's Front Room
- Saturday: 8/20 Detroit, MI Shelter
- Sunday: 8/21 Chicago, IL House Of Blues
- Tuesday: 8/23 Denver, CO Marquis Theatre
- Thursday: 8/25 Los Angeles, CA House Of Blues
- Friday: 8/26 San Diego, CA Delta Room @ House of Blues
Related links:
Allagaeon
The Devastated
The Browning
Metal Blade Records
Decibel Magazine
Indie Merch Store
RED/'stache Media
VIA Metal, Arise! Tour featuring Allegaeon, The Devastated, and The Browning
A Perfect Repairman

Category: House, Garden & Pets
Agency: Scholz & Friends
Brand: The German Crafts
Advertising Agency: Scholz & Friends, Berlin, Germany
Chief Creative Officer: Martin Pross
Executive Creative Director: Matthias Spaetgens
Creative Director: Mathias Rebmann, Florian Schwalme
Copywriter: Marco Mueller
Art Director: Marc Ebenwaldner, Michael Johne
Photography: Markus Mueller
Design: Robert Gebhard
Account Managers: Benjamin Baader, Jana Baehr, Marissa Monath, Sven Weiche
Producer: Nelly Sedlanic
VIA A Perfect Repairman
Mcdonald's: "It's our problem."

Type of entry: Newspaper and Magazine
Category: Restaurants & Fast Food Outlets
Advertiser: McDONALD'S SOUTH AFRICA
Product/Service: KIDS BIRTHDAY PARTIES
Agency: DDB SOUTH AFRICA Johannesburg, SOUTH AFRICA
Advertiser McDONALD'S SOUTH AFRICA
Product KIDS BIRTHDAY PARTIES
Entrant DDB SOUTH AFRICA Johannesburg, SOUTH AFRICA
1 of 3 Campaign
Type of Entry: Newspaper and Magazine
Type of Entry: Product & Service
Category: Restaurants & Fast Food Outlets
Title: TIFFANY
Advertiser/Client: McDONALD'S SOUTH AFRICA
Product/Service: KIDS BIRTHDAY PARTIES
Entrant Company: DDB SOUTH AFRICA Johannesburg, SOUTH AFRICA
DM/Advertising Agency: DDB SOUTH AFRICA Johannesburg, SOUTH AFRICA
VIA Mcdonald's: "It's our problem."