Unusual Tea Bags
To promote Boh brand camomile tea bags, M+C Saatchi, Malaysia created tea bags, packaging and a widget that, like camomile, bring calm to your world by changing stressing symbols into calm ones once the tea is dissolved.
Advertising Agency: M&C Saatchi, Malaysia;
Creative Directors: Farrokh Madon, Henry Yap, Marzuki Maani, Neil Leslie;
Art Directors: Choo Chee Wee, Pauline Ang;
Copywriters: Farrokh Madon, Ahmad Fariz;
Client Services: Farrah Harith, Sherina Binti Mohamed Zulkifli;
Typographers: Pauline Ang, Ellie See;
Print Producer: Sebastian Ng;
Photographer: Jesse Choo;
Photography Studio: Untold Images;
Print Producer: Sebastian Ng;
Color Separation: Ignition Graphic Production Sdn Bhd;
Agency Producer: Sebastian Ng.
I Love Green Tea!
VIA Tea Birds
